We Left Cable TV to Escape Ads. Now the Ads Have Followed Us to OTT

We Left Cable TV to Escape Ads. Now the Ads Have Followed Us to OTT There is something almost comical about what has happened to television in India. For years, we complained about cable TV. Too many channels.Too many advertisements.Too many interruptions.Too little control. Then came OTT. And it felt like liberation. I remember the […]

Startup Funding in India: 7 Powerful Growth Signals

Startup funding in India showing venture capital investment flowing into Indian technology startups

India’s Tech Funding Market Is Showing Signs of Life Again There is a number in this latest tech funding snapshot that immediately caught my attention: $527.3 million raised across 43 rounds between September 1 and September 15, 2026. At first glance, the number looks encouraging. But the more interesting story isn’t simply the $527.3 million. […]

Which iPhone Should I Buy? 7 Powerful Surprises

which iPhone should I buy with multiple Apple iPhone models representing different price points

Apple Has Officially Made Buying an iPhone Way Too Complicated, Which to Choose? My take: Apple isn’t selling one iPhone anymore. It is selling a decision-making problem. There was a time when buying an iPhone was remarkably simple. You had the latest iPhone, perhaps a Pro version if you wanted better cameras, and an older […]

When Advertising Meets Culture: How Far Is Too Far?

Advertising campaigns navigating cultural sensitivity in India

When Advertising Meets Culture: How Far Is Too Far? Date: 27 August 2026Theme: Advertising, Culture & Brand Responsibility I have always believed that the best advertising should make people stop scrolling. But there is a very thin line between making people stop and making people angry. The image shared above is a fascinating snapshot of […]

The People Behind AI’s Most Powerful Decisions

The people and relationships influencing AI industry decisions

The People Behind AI’s Most Powerful Decisions Theme: Influence, access and the hidden networks shaping the AI industry There is something fascinating about the AI industry that goes beyond models, GPUs, valuations and billion-dollar funding rounds. It is the people behind the people building AI. A recent report about Anthropic CEO Dario Amodei and his […]

India’s Music Streaming Boom Is Growing. But Is It Really Paying?

Music Streaming Boom in India highlighting rapid digital music consumption and subscription growth

India’s Music Streaming Boom Is Growing. But Is It Really Paying? India is one of the fastest-growing digital markets in the world. We lead in internet users, smartphone adoption, and content consumption. So it shouldn’t surprise anyone that we’re also becoming one of the world’s largest music streaming markets. But one statistic from the latest […]

Cyber Fraud: Shocking Lessons From a ₹48.5 Lakh Scam

Cyber Fraud illustration showing a woman facing a fake loan website while cybercriminals manipulate digital information.

Every Cyber Fraud Starts with Trust Every time I read about cyber fraud, I wonder how many people still believe, “This won’t happen to me.” The reality is that scams no longer target only the elderly or the technologically unaware. They target anyone. This recent case from Bengaluru is a perfect example. A 28-year-old woman […]

Maybe the Next Big Social Network Isn’t Digital. Maybe It’s a Letter.

Handwritten letter representing digital social network

Maybe the Next Big Social Network Isn’t Digital. Maybe It’s a Letter. Every app today is fighting for one thing: Your attention. Ironically, the one thing many of us are craving isn’t another notification. It’s a genuine connection. That’s why I found the recent rise of snail mail clubs incredibly fascinating. In a world dominated […]

Biggest Investor Psychology in Stock Market (2026 Guide)

investor psychology in stock market

The Biggest Enemy of Investors Isn’t the Market. It’s Their Own Psychology. Every investor knows the golden rule. Buy low. Sell high. Simple. Yet, if you look at how most people actually invest, they end up doing the exact opposite. They buy when everyone is talking about an asset. They panic when prices fall. They […]

Ad-Supported Streaming: Absurd Cost Trap 2026

A frustrated viewer pointing a remote control at a smart TV displaying a programmatic commercial countdown, illustrating the realities of ad-supported streaming.

We Didn’t Cut the Cable Cord to Watch More Ads Somewhere along the way, we’ve quietly come full circle as ad-supported streaming begins to dominate our screens. A few years ago, many of us made a conscious decision. We cancelled our cable TV subscriptions. Not because television had become bad, but because the experience had […]